Slinga Rum Cocktail

This start-up business began humbly in the haze of family BBQs, where two friends made such popular rum cocktails, they decided to bottle it. Slinga is a slightly sparkling refreshing cocktail which has been specially formulated to include a high real fruit content which explodes on the tongue, after which you are left with an alcoholic kick.

Packaging design is one of my favourite design disciplines. So when Slinga asked me to design their bottles I was excited! The brief was to create a brand that would have a universal appeal and not be perceived as an alcopop or a feminine drink.
Closing comments
I’m really pleased with how these bottle designs turned out. I used rum's Caribbean heritage as inspiration for the designs, and made Slinga's real fruit content a key message on the bottles.
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